Fluent brands grow faster
Consumer Fluent is an independent brand consultancy and research agency combined.
We uniquely combine extensive, top tier brand management experience with deep professional expertise in research, employing traditional and cutting edge research techniques to unearth the consumer insights which will unlock your brand’s growth
Who else knows that fluent brands grow faster?
Find out about the brands, companies and clients we have worked with and for who have discovered the ‘secret sauce’ of brand success in tough markets and even tougher times…Read More
Don’t take our word for it – here’s what they say
I don’t think I’d expected to receive such a thorough assessment of the brand and output. It’s not what I am used to with agencies. Seeing the challenges from our point of view, our customers’ buying teams, even manufacturing and Head Office!
Head of UK Brand, EUCERIN
We’re using the insights which you gave us every single day. All the development of Ricky Zoom is based on those findings and the brand guide you created is used right across the business.
VP Marketing, ENTERTAINMENT ONE
Insight and strategy to grow brands…
Ruth Clement, Founder
I’m an economics and languages graduate, and have lived, loved and learned in 3 ‘foreign’ countries. Whenever I learn a new language I jump in, feet first, immerse myself, engage, respond and listen to people in order to get the inflexion and nuances, and embrace every opportunity to put into practice what I’ve just learned.
Having spent over 30* years in brand development, from day-to-day management of a portfolio and a P&L, to proposing and delivering high level strategy to C suite leaders, and the boards of large corporations, I owe my successes to my being fluent in consumer and customer wants and needs, and fluent in demand.
It’s all about bringing the consumer into the heart of business and, as a team, looking through the consumer’s lens.
* Global Insights Director, Costa Coffee
Head of Shopper Research, Bridgethorne
Head of Research & Market Intelligence, Mattel UK
Business Unit Leader, Fisher Price
Girls Group Marketing Manager, Mattel
Global and Family Perspectives
Our team at Consumer Fluent have over 50 years experience, combined, in family, youth and kids brands. Our researchers specialise in child friendly techniques and track kid consumer and family shopper trends globally. In addition to core brands, we work extensively with entertainment licensors and licensees both to develop IP and to create the consumer products which capture their spirit.