Insights on Demand
We analyse current and historic demand to accurately predict the future and effectively manage the present.
The value of data lies in how well and continuously it is curated and distilled into meaningful insight.
Action you can take with confidence, fully aware of the risk of inaction and opportunities to be won.
A rapid response that’s the best response to rapidly changing events.
Loyalty & Retention
Winners & Bleeders
Space & Distribution
Inventory & Supply
Finger on the pulse
We synthesise research – trends, experiences, eco-systems, habits, beliefs and behaviours – with your brand’s performance data. Our clients’ have more confidence than ever in how they’re investing to grow their brands.
Insights inspire action
When data looks like a mountain to climb it’s tempting to ditch the stats and follow gut instincts. That’s OK … until things go wrong and nobody knows why. We create reporting tools to help you distil data into key insights that trigger SMART responses and wise decisions.
Happy Clients make Happy Analysts
Don’t take our word for it – here’s what our clients say:
Boys Toys Div
Ruth is effortlessly able to distil reams of complex data into those ‘light bulb nuggets’ to guide business strategy. Ruth’s voice is one of considered, rigorous, insight but always rooted in actionable recommendations rather than dry numbers.
Head of Global Brand
She immediately understood our business works and what our data and insight needs were. She overhauled our KPI trackers, in 24 markets. It has increased my confidence in decisions the company is making based on proper insights and reliable fact.
VP CONSUMER PRODUCTS
Ruth single handedly set up the entire report which we subscribe to, on behalf of Kidz Global. I really appreciate how she just gets what we need and undertakes to deliver it. Great data, even better insights which consider the implications for us, all in a flexible online portal.