Category: RESEARCH

Sustainability and the “say-do” gap

Actions speak louder than words … Most tracking studies report that in the UK the vast majority of adults believe that every individual has a responsibility to act sustainably and that they would like to do more themselves (90-95% depending on which study1 you read).  Fulfilling that responsibility is hindered partly by confusion with around…
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HOP-ON/OFF TRACKING AND DIAGNOSTICS

Have all the questions, need quick answers? We have “off the shelf services” to readily and cost effectively give you the answers you are looking for. Bespoke studies are ideal for taking on more complex, multi-faceted and multi-stage research projects but when your research objectives are fairly standard, why not take advantage of a cost…
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HOP ON – HOP OFF… Communities

We invite primed and un-primed consumers into our community platforms to join the conversation and to shape brand strategy, with active, synchronous and asynchronous moderation by our researchers and in multiple markets worldwide. Our communities surface current thinking, individually and/or discussed within the community in order to reach consensus. Community members are proactive, motivated and…
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SYSTEM 1 – HOW WE SHOP

See, Touch, Feel, Do
System 1
Shop Safaris
Sensory Testing
Play Lab