HAPPIER CONSUMERS
Enhance consumer and shopper experiences, knowing how they interact with you digitally, at the physical shelf, on-the-go or in home.
GREATER INNOVATION
Become consumer fluent you can predict and pre-empt the ‘what comes next‘ in consumer and shopper trends to stay ahead of the rest.
HIGHER RETURNS . ROI
Robust evidence and insights de-risk your investment decisions, in product development, license and sales negotiations and marketing.
Every first encounter is a brand’s zero moment of truth
Research evaluates, segments and tracks your audience, their influences and touchpoints along the path to purchase.
Full Spectrum Research
The methods we choose to use are entirely responsive to the challenges you face, from the budget you have to spend to the scale and speed with which you need answers, the depth of investigation or the level of creative input you seek from consumers, shoppers, customers and internal stakeholders.
1
RESEARCH
Shopper
Consumer
User
Retailer
Adults
Children
Digital
Physical
2
QUALITATIVE
Interviews
Intercepts
UX Testing
Creative Groups
Concept Tests
Ethnographic
Eye Tracking
Face Reader
3
QUANTITATIVE
Online Surveys
Segmentation
Market Sizing
NPS – KPIs
Concept Screening
Customer Journeys
UX Testing
Price Modelling
Kids Research Expertise
Whether new product lines last two seasons or ten, you’ll want your brands to have the power to influence and convert shoppers and kid consumers fast, wherever the first encounter occurs, be it amongst the distractions of media at home or competitors on shelf, delivering the highest return on marketing, sales, design and manufacturing investment.
RESEARCH WITH KIDS
CONSUMER-CUSTOMER
ALERT TO TRENDS
What our clients say
